#sales

Every story tagged #sales

iPhone 18 Pro sales rise 3.1% globally as China surges 29% while the U.S. and Japan decline, Counterpoint says

BusinessOct 31, 2026 at 1:13 AM

Apple's iPhone 18 Pro lineup is off to an uneven start, with strong demand in China masking weaker sales in the United States and Japan, according to new data from Counterpoint Research, as reported by MacRumors.

Counterpoint tracked the first three weeks of availability for the iPhone 18 Pro and iPhone 18 Pro Max and compared them with the same launch window last year. Combined global sales for the two models rose 3.1 percent. That modest gain hides a wide gap between regions.

Sales in China climbed 29 percent, which the report describes as doing much of the heavy lifting for the launch. Counterpoint points to two main factors: better initial supply of the new phones, and higher prices for competing Android flagships.