Apple and the NFL have named JAY-Z as the headliner of the 2027 Apple Music Super Bowl LXI Halftime Show, according to a report from MacRumors on the joint announcement.
The game is scheduled for Sunday, February 14, 2027, at SoFi Stadium in the Los Angeles area, which means the show will fall on Valentine's Day. The announcement video was posted on Apple Music's YouTube channel, MacRumors says, and the performance carries Apple Music branding as part of the league's halftime partnership with Apple.
A confirmation of earlier reports
The news follows a round of coverage earlier this month. Several outlets, including Hypebeast and TheGrio, reported around October 20 that the rapper was in line to take the stage in Los Angeles. Monday's announcement turns those reports into an official booking.
The MacRumors article does not include quotes from Apple, the NFL or JAY-Z, and it does not link to an Apple Newsroom release, so details such as guest performers, set length and how Apple will present the show across its services have not been outlined in the coverage we reviewed.
Why it matters for Apple
Apple Music took over sponsorship of the halftime show with the Super Bowl LX performance in February 2026, which featured Bad Bunny. The 2027 show will be the second under the Apple Music banner, giving the service another high-profile stage in the same city where the game will be played.
For Apple, the halftime show is one of the most visible marketing moments for its music service, and the headliner choice tends to shape how the company promotes Apple Music in the weeks before the game.
What we don't know yet
Apple has not said, in the material available so far, whether it plans companion content such as documentaries, playlists or live features inside Apple Music. We will update this story if Apple or the NFL publish more details.
Source reporting: MacRumors, citing the Apple and NFL announcement.
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